broken hearts
design-led production turning brand assets into product visuals and social edits at scale.
the ask
turn brand assets into shippable product imagery and social content.
my role
designed layflats, composited apparel graphics, and generated on-model visuals.
output
dozens of product visuals plus short-form edits for listings and social.
broken hearts needed a production pipeline that could turn raw brand assets into polished product imagery and social-ready edits. the work spanned layflats, on-model composites, and short-form video — all designed to feel cohesive across listings and feeds.
a scalable visual system that kept every product shot and social edit feeling on-brand, whether it was a single flat-lay or a batch of dozens. consistency at volume without losing craft.
built templated workflows in photoshop for product composites, then extended the system into after effects for motion edits. each deliverable was reviewed against brand guidelines before shipping.